Overview
I lived in the city of High Point, North Carolina during my four years of undergrad. Leaving my “home away from home” was a toughie, so I decided I wanted to leave my mark on the city. To symbolize the city as a whole, designed a minimal line illustration of Roberts Hall, a well-known and historic building in the city of High Point on the university’s campus. The Snapchat geofilter is available to use for all Snapchat users within the city's geofence.
The illustration was re-posted by High Point University's official Instagram account reaching 25k+ and was featured on a water bottle sleeve I designed for campus water bottles.
The numbahs! As of May 10th, 2020, the geofilter's total usage has hit 75k+ with over 3.4 million views.
Project Type
Illustrator